Wednesday, June 07, 2006

Welcome to McCormick-Tribune Cubune Watch

I was watching Dan Jiggetts interview a Tribune columnist about the Cubs on Comcast Sportsnet's Chicago Tribune Live when I realized that I was watching one Tribune employee interview another Tribune employee about one Tribune asset on another Tribune asset. Then Jiggetts promoted a poll at Tribune-owned ChicagoSports.com. Shew. Sometimes I wonder if they own the viewer too. I take that back. I know they own a lot of the viewers on the North Side.

Meanwhile, at ChicagoTribune.com, the World's Greediest Newspaper has a front-page promotion (is it news, an ad, both?) for the new McCormick-Tribune Bridgehouse & Chicago River Museum. Wow, another new museum. I haven't yet had a chance to visit the new McCormick-Tribune Freedom Museum.

Museums are great. Chicago is famous for them, tourists love them, and they last a long time, unlike the McCormick-Tribune Printers Row Book Fair, which was over in one weekend. Yes, public institiutions are wonderful, thank you very much for them, but who was it -- Confucius? -- who said, "To give is good. To give anonymously is better"? Can we please have a moratorium on McCormick-Tribune as part of the name of anything? Is it too much to ask the McCormick-Tribune Cubune Empire to show a little class at this late date?

Or we could just get it over with and change the name of the city to the McCormick-Tribune City of Chicago.

It's not hard to see, is it, why sleazy media monopolies like the McCormick-Tribune-WGN alliance are no longer legal in these United States. The task of supplying information to the people, a task crucial to democracy, turns into an incestuous circle of self-promotion.